Amanda Blum

18th September 2017

PODCAST: ON SABBATICALS, IDENTITY, SPIRITUALITY AND PERMISSION TO CHANGE

  This is my very first podcast. I felt compelled to do it because I wanted to share my honest experience with taking a sabbatical. There were some surprising highs and lows… the lows were deeply challenging and, after the […]
18th August 2017

PROS & CONS OF BEING A HIGHLY EMOTIONAL PERSON

    We often hear about the downside of being emotional… the need to “suck it up” in a culture where “boy’s don’t cry” and sensitivity is taken as a sign as weakness. No wonder we feel embarrassed. Instead of paying attention […]
15th July 2017

ON TRUSTING IN THE PROCESS OF LIFE (even when you’re in denial)

Ten years ago (when I was 22, living at home, and thinking tomorrow would never come) my mum came home with a fruit tree shrub. We didn’t know what it was. Maybe lemons? Maybe limes? “How long do you think […]
15th June 2017
How to find your purpose in life www.amandablum.com

Existential Crisis + The Truth About “Finding Your Purpose”

  Like many Millennials, I hit my 20s wanting to “change the world”.  I joined political campaigns and volunteered at non-profits, trying to engineer a way I could be a full-time humanitarian.  I’m one of those report stats that say: […]
7th May 2017
How to start a business www.amandablum.com brand storytelling

TO START A BUSINESS YOU HAVE TO SLAY YOUR DEMONS

Bit of a dramatic title. Or is it? I’ve already said that I believe business is a spiritual journey and that success is dependent on our ability to mitigate fear and self-sabotage. Many of the things we go through (confusion, over-thinking, […]
7th May 2017
How to write good copy

GET THEM AT THE FIRST SENTENCE (HOW TO WRITE GOOD COPY)

  Once upon a time doesn’t work in business. Neither does “We deliver tech-savvy solutions” Or “Reach your full potential” (Coaches, I know you’re fond of that one!) When it comes to your website, every word is precious real estate. […]
7th May 2017
This is your brand's secret weapon - use it. how to tell your brand story www.amandablum.com

THIS IS YOUR BRAND’S SECRET WEAPON – USE IT

By now you’d have heard of Simon Sinek and the power of WHY. What you probably haven’t heard is Jonathan Field’s take on Story Blindness. These two make a potent combination. Hear me out on this, it’s game-changing. If you’re […]
2nd May 2017
THIS KILLS BUSINESS QUICKER THAN AN UGLY LOGO - brand storytelling www.amandablum.com

THIS KILLS BUSINESS QUICKER THAN AN UGLY LOGO

Ever visit a website and after scrolling the home page (for all of 7 seconds), think, “Nah, can’t be bothered!” That’s because you were greeted with TMI (too much information) or cheesy sales talk. Like one of these gems: “We’re a leader in……” […]
20th April 2017

TAMING THE BEAST OF DISSATISFACTION

  There’s this dis-ease that goes around by the name of dissatisfaction. Never enough. Always wanting more, needing more, waiting for the next big hit. We’re like addicts waiting for the next high. I suffer from it frequently. No matter […]